Nonprofit Resource Directory

Understanding & Evaluating Your Fundraising Strategy

Description:

A toolkit & conversation guide for Boards/ Leadership Teams to measure and evaluate fundraising effectiveness using three key metrics: 1) total fundraising net; 2) dependence quotient; and 3) cost of fundraising. A helpful chart compares the pros and cons of different fundraising tactics, their timeline for ROI, inter-dependency, and unique characteristics of the organization.

Comments:

A helpful excel spreadsheet is provided to allow organizations to populate specific information for comparison and analysis.


Supporting Document: Toolkit & Conversation Guide for Boards and Leadership Teams

Source: BoardSource | AFP, Give.org, BoardSoutce, GuideStar

Tags: nonprofit, fundraising, toolkit

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